Bruges débuts beer pipes
“They thought it was a joke. No one believed it would be possible,” says Xavier Vanneste, CEO of the emblematic De Halve Maan brewery, Bruges. With the support of the Local Council and a successful crowdfunding campaign, he has built a pipe measuring 3,276 m, which transports the golden elixir from the brewery to the bottling plant, on the city outskirts. That is how they have solved the logistical problem that has already removed most of its competitors from the area. Around 500 lorries a year were pounding the streets of the city centre to transport its blonde, which now flows underground at a rate of 4,000 litres per hour. The reward for collaborating in the project? Beer for life. For those who love beer, but not quite that much, the factory organises guided tours with a tasting session.